KARHU partners with SPECTRUM and Finnish Artist EGS to deliver the Aria 95 “Three Letters”
PHOTO ALLAN TANNENBAUM
KARHU partners with SPECTRUM and Finnish Artist EGS to deliver the Aria 95 “Three Letters”
In keeping with a curatorial approach to collaborative works, SPECTRUM teams up with KARHU and Finnish graffiti artist Egs to introduce the limited edition “Three Letters” KARHU Aria 95.
The design draws inspiration from Egs’s visionary glass sculptures, shaping the shoe with a pristine upper crafted from premium materials. A mix of long-hair suede, premium short-hair suede, buttered leather, and nylon ripstop details in very light colors encapsulate the fragility of blown glass, delivering a unique multi-sensorial experience.
Distinctive E-G-S letter-like forms are meticulously embossed on the heels, faithfully mirroring the colors and shapes of his original graffiti and artworks. The clear outsole, executed to mimic glass, proudly displays Egs’s trademark patterns.
This commitment to artistic execution extends seamlessly to the shoes’ insoles, which feature custom Egs sketches and co-branded logos. Complete with two sets of laces and presented in a custom box with matching wrapping paper, this limited-edition Aria 95 stands as a testament to the harmonious fusion of premium materials and meticulous execution in every detail.
KARHU x SPECTRUM x Egs Aria 95 “Three Letters” will be released at SPECTRUM stores on April 18th and online at
spectrumstore.com on the 19th.
The global release is set for May 3 at Karhu.com, Karhu Helsinki and Verona stores, and selected partners worldwide. In-store release party @SPECTRUM on 18/04/2024 (Milan Design Week)
To mark the launch of the Italian-Finnish collaboration between SPECTRUM, KARHU, and Egs, the Finnish artist has created a series of glass sculptures in Murano. The exhibition and the release of the sneakers will be celebrated on Thursday, April 18th, from 7:00 PM to 8:30 PM, featuring an in-store aperitivo and a live performance by tn_490 + stephane.
About KARHU
Finland's legendary running brand since 1916. The company earned its reputation during the first Olympic Games by crafting high-quality running shoes and sports clothing for the athletes. In the early ‘50s, KARHU started producing sneakers for lifestyle use by merging its sportswear background with a reworked aesthetic.
karhu.com
@karhuofficial
About SPECTRUM
Since 2009, SPECTRUM is a culturally-motivated 100% independent and self-owned store born from the uniquely rich mix of ideas and art forms found in the late 1990s pan-European underground. Besides the store activity, SPECTRUM curates artistic projects and cultural activities to unveil creative paths and deviant visions invisible to the mainstream.
SPECTRUM
via De Amicis 23, Milano.
spectrumstore.com
@spectrumstore
About Egs
Egs, the most internationally recognized Finnish graffiti artist, has painted and documented graffiti practice globally since the late 80s. His evolving abstract style stems from a deep study of graffiti, showcasing a collagist approach that juxtaposes different eras. With an acute understanding of the alphabet's possibilities, Egs explores various movements, styles, and traditions. Renowned for stylized world maps merging his name with geography, Egs has expanded into sculpture and blown glass, diversifying his impactful artistic repertoire. Throughout his works, a number of motifs and subjects recur, including the repetition of the letters E, G, and S.
